7-Eleven Expands Catering Delivery Services at Food Venues

Key Takeaways

• 7-Eleven announced on Monday that it will partner with food technology platform ezCater to launch catering delivery services at its food-focused stores.
• Catering orders will be available for menu items at Speedy Café, Laredo Taco Company, and most Raise the Roost locations. Although some 7-Eleven stores previously offered bulk ordering, Chris Switzer, senior director of foodservice at 7-Eleven, Inc., said in an email that "this marks the first time 7-Eleven, Inc. has launched a scaled, national catering delivery program across its food brands."
• The move is the latest step in 7-Eleven's efforts to strengthen its foodservice vision in North America, as the company prepares for a potential IPO.

Deep Dive

Over the years, 7-Eleven has continuously added new food options and limited-time offerings, but the addition of catering delivery allows it to reach a new customer segment—those at meetings, corporate events, parties, and similar gatherings where having everyone order individually is inconvenient.

At Speedy Café, customers can choose from items such as pizza, breakfast sandwiches, lunch boxes, and salads. Catering orders at Laredo Taco Company can include its taco bar option, as well as breakfast taco boxes and chips with queso. Raise the Roost locations offer chicken tenders, wings, sandwiches, and snacks.

Food has been central to 7-Eleven's revitalization plan. A key focus is building larger, food-centric stores and increasing the number of restaurants. President and CEO Stephen Dacus said in April 2025 that the number of stores with QSR (quick-service restaurants) is expected to grow from 1,080 at that time to approximately 2,100 by 2030. The company opened 30 new restaurants in fiscal 2025.

7-Eleven also views catering delivery as a way to strengthen its 7Now delivery business. According to a recent earnings report, 7Now generated nearly $1 billion in revenue in fiscal 2025, with a target of reaching $1.25 billion by 2030.

Company executives noted during the fiscal 2025 fourth-quarter Q&A session that 7Now order volumes increased as gas prices surged, because consumers were reluctant to drive to stores themselves.